Usoc Tries to Spread Fundraising Web

Summary


The U.S. Olympic Committee apparently learned a thing or two from President Obama.

With major corporate support declining because of the recession, the USOC moved to a more Web-savvy brand of fundraising, reaching out directly to Americans in an effort to collect smaller but more frequent donations to help athletes train.

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Usoc Tries to Spread Fundraising Web

The "America Supports Team USA" campaign runs through July 4, pressing the theme of patriotism.

"It is an uncertain time for Americans in our cou...

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