Summary
Boo! If the state of the housing market isn't scary enough, there are a few more things out there guaranteed to send shivers up and down your spine. Noisy bats and black cats. Ghostly goblins. The occasional witch or two. And that's not to mention those treat- seeking strollers who will wander your neighborhood tonight sporting the visage of a major political candidate.
Yes, it's Halloween, the time of year when even the stodgiest folks like to pull out all the stops and have a creepy, crawly time. There's the mild-mannered teacher down the block who appears at her door on Halloween night dressed as an ax murderer. Your next-door neighbor spent last Saturday seeding his front lawn with leaning tombstones. And that strait-laced businessman across the street? He has transformed his split-level home into a Gothic castle, complete with hanging cadavers, eerie organ music and wafting streams of fog.See the full content of this document
Extract
The Trick Is to Treat Buyers with Taste
According to the National Retail Federation, the world's largest retail trade association, Halloween is the second-most-decorated holiday after Christmas. Halloween spending is expected to reach $5.77 billion this year, $1.13 billion in decorations alone, despite the sagging economy. The NRF's Halloween Consumer Intentions and Actions Survey found that more consumers plan ...
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